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Gemma Gutierrez

Chief Growth Officer
Gemma Gutierrez
Gemma Gutierrez, Chief Growth Officer at Luminary Hospice, brings a strategic, people-centered approach to building and expanding mission-driven healthcare organizations.

Gemma’s background is rooted in understanding how trust is built within communities and how high-performing teams grow with intention, discipline, and purpose. She approaches growth not as an outcome to chase, but as something that follows when people, culture, and care are aligned.

Gemma was drawn to hospice by the profound privilege of walking alongside patients and families during life’s most sacred chapter. She believes this work is not about the end of life, but about honoring life itself, creating space for connection, meaning, and moments that families will carry with them long after. As Chief Growth Officer, she focuses on developing teams who are deeply connected to Luminary’s mission and establishing trust within the communities they serve. She leads with a people-first philosophy, believing that when teams feel supported, aligned, and empowered, they naturally deliver care that is both exceptional and deeply human. Through her leadership, Gemma is committed to ensuring Luminary grows in a way that preserves its heart, where every family feels not just cared for, but truly known and supported.

My brightest moments are hearing directly from the families and communities we serve. When someone shares that our team made the hardest time of their life feel a little more bearable, or even beautiful, it’s a powerful reminder of why this work matters. There is no metric that compares to knowing we helped a family experience their loved one’s final chapter with dignity, connection, and meaning.

Gemma’s Brightest Moment

Contact Information
P: (509) 934-0412